CONSUMER MARKET

Campinas counts on a strong trading - 121 supermarkets, around 20 mil commercial shops and seven malls, with another 1.200 shops. According to a recent survey carried out by Target Marketing, Campinas A1 Class purchasing power is almost the double of Brazilian average. And C class purchasing power increased by 51.2% during the last three years. Considering both factors, local trade turnover forecast for 2008 is approximately R$ 15.8 billion.  After all, this is the largest town in Brazil inland, and generating a GDP, which corresponds to those from Bolivia and Uruguay together.

HUMAN CAPITAL - Campinas is internationally recognized for its education institutions. Unicamp is the university that files more patents in Brazil and one of the 200 best in the world, according to The Times Higher Education Supplement. For this reason, the city is one of the most attractive for students from the whole country. After their graduation, many of them remain in the city, developing a professional career.